iflix Introduces New Playlists and Content Collection Listings

Having scored a couple of content exclusives alongside introducing a number of firsts for user functions, iflix looks like it is on a roll when it comes to introducing new innovations for its video streaming platform.

This time circular, it introduces the 'Playlists' feature.

Merely like its given name, this new offering from iflix compiles and showcases the content list that Malaysian celebrities and influencers are currently curating. Different a pre-selected or managed listing that some streaming platforms are known to exercise, this is the personal content pick that these stars and empowered players selected for themselves and programme to watch later on.

Fans, the generally curious, and the public-at-large tin can follow the Playlists of these exciting and upstanding personalities on iflix and keep track of the content they are following, currently watching, or intend to choice up later. Just so information technology volition stay proactive, whenever in that location are changes made to a glory Playlist, an alert will go out to followers.

According to Azran Osman-Rani, CEO of iflix Malaysia, Playlists came to be only because many users are dandy to discover out what their favourite actors or singers have been keeping up with in terms of content choice.

"The idea hither is to make these pop people more accessible and easier to connect with their fans and followers. This is another way we brand the iflix platform more engaging and immersive, enabling users to observe new content and narrative experiences that they never considered yet," Azran added.

On height of providing that affirmative connection for users, the Playlists concept also introduces the 'Collection' part that acts as a themed-focus content listing. This follows the more traditional flavoured 'wants of the month' and, right now, has pre-configured picks like Superhero Team, Bromance, Paranormal, Sing Alongs, and Academy Awards.

"It's obvious that we are obsessively focused on the customer experience. With Playlists, our users can engage their favourite entertainers and find out if their tastes are like or non. If there is a mood ," Azran said.

Playlists is immediately available for all regions that iflix is operating in. This includes Malaysia, Thailand, the Philippines, Republic of indonesia, and Sri Lanka.